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DICK CEPEK TIRES & WHEELS TO SPONSOR FOUR ELITE B.A.S.S. ANGLERS

STOW, OH - February 5, 2015 - In addition to the company's role as a 2015 Bassmaster Elite Series, Opens Series, B.A.S.S. Nation and Bassmaster College Series event sponsor, Dick Cepek Tires & Wheels announced today its sponsorship of four of the series' most elite anglers.

"Elite anglers are the most exceptional tournament competitors in the sport," stated Ken Warner, Vice President of Marketing for Dick Cepek Tires & Wheels. "When he founded this company, Dick Cepek was an avid sportsman and an adventurous outdoorsman, and I know he’d be proud of our support of these four remarkable professional anglers."

Greg Hackney, an impressive 138-tournament angler, counts four First Place finishes, six Second Place finishes and five Third Place finishes among his 43 Top 10 finishes, 63 Top 20 finishes and 108 Top 50 finishes. In all, he’s earned nearly $1.8 million in tournament awards.

David Walker, a 120-tournament angler, counts one First Place finish, two Second Place finishes and five Third Place finishes among his 22 Top 10 finishes, 43 Top 20 finishes and 82 Top 50 finishes earning nearly $780,000 in tournament awards.

J. Todd Tucker, a 103-tournament angler, has secured seven Top 10 finishes, 20 Top 20 finishes and 57 Top 50 finishes earning more than $318,000 in tournament awards.

Cliff Pirch, a 32-tournament angler, counts two second place finishes among his five Top 10 finishes, 11 Top 20 finishes and 18 Top 50 finishes earning more than $213,000 in tournament awards.

Dick Cepek Tires & Wheels will provide contingency awards to Elite Series Anglers this year via a new Rolling Forward Award program. This new prize focuses on Bassmaster Angler of the Year points awarding $1,000 to the angler who makes the largest gain in Angler of the Year standings from tournament to tournament. For more information about Elite Series Anglers, visit http://www.bassmaster.com/anglers.

DICK CEPEK TIRES & WHEELS TO SPONSOR BASSMASTER SERIES' IN 2015

STOW, OH - January 28, 2015 - Known as the original adventure tire brand for more than 50 years, Dick Cepek Tires & Wheels announced today a new sponsorship relationship with B.A.S.S. to include a role as supporting sponsor of the Bassmaster Elite Series and Opens Series as well as the B.A.S.S. Nation and Bassmaster College Series.

"'Prepare for Adventure' is not just a company slogan, it's a reflection of what fueled Dick Cepek’s product innovation when he launched a small product line in 1958 and it's still the energy behind every product we make," said Ken Warner, Vice President of Marketing for Dick Cepek Tires & Wheels. "Dick's love of the outdoors as a true sportsman led to his development of truck tire and wheel products that really perform for outdoor enthusiasts - he wanted them to be the best. The Bassmaster organization and event competitors share that same spirit, and we're proud to expand our relationship with the organization and the anglers this year."

"The Dick Cepek brand is synonymous with sportsmen and outdoor enthusiasts, and we're thrilled to have the company's support of every major Bassmaster Series this year," said Bruce Akin, CEO of B.A.S.S. "We're also proud to support the company's role as the Presenting Sponsor for the fourth Elite Series competition at Lake Havasu City, Ariz. scheduled May 7-10 this year."

Dick Cepek Tires & Wheels will participate with a display exhibit at all Elite Series events and will provide contingency awards to Elite Series Anglers. For a complete Bassmaster series schedule, visit http://www.bassmaster.com/bassmaster-tournament-trail-schedule/2015.

DICK CEPEK TIRES & WHEELS BECOMES OFFICIAL TIRE AND WHEEL SPONSOR OF THE 2015 FIELD & STREAM OUTDOOR LIFE DEER & TURKEY EXPOS

STOW, OH - January 23, 2015 - Known as the original adventure tire brand for more than 50 years, Dick Cepek Tires & Wheels announced today its sponsorship of the popular Deer & Turkey Expos produced by Field & Stream Outdoor Life.

"'Prepare for Adventure' is not just a company slogan, it's a reflection of what fueled Dick Cepek's product innovation when he launched a small product line in 1958 and it's still the energy behind every product we make," said Ken Warner, Vice President of Marketing for Dick Cepek Tires& Wheels. "Dick's love of the outdoors as a true sportsman led to his innovation of truck tire and wheel products that really perform for outdoor enthusiasts. Supporting the Deer & Turkey Expos is something he would really be proud of, and we're looking forward to a great series of events."

"The Dick Cepek brand has been around for more than 50 years, and is a leading brand for the outdoor community," said Jake Steingraeber, Executive Director of Field & Stream Outdoor Life Deer & Turkey Expos. "Expo attendees are active, influential outdoorsmen that are seeking the latest products and information, and we are excited to have Dick Cepek become a part of this great event series as the official tire and wheel sponsor."

The five-state Expo series is scheduled for Kentucky, Michigan, Ohio, Illinois and Wisconsin beginning with the first Expo in Louisville, Ky., Jan. 30 through Feb. 1. Each Expo and venue will include incredible vendors, special guests, contests, special attractions, presentations and expert speakers. For more information, visit http://www.deerinfo.com.

BRETT HITE EARNS THE WIN IN THE DICK CEPEK® BASSMASTER ELITE SERIES OPENER

STOW, OH - Brett Hite has earned his first Bassmaster Elite Series win at the 2014 Dick Cepek Bassmaster Elite Series season opener at Lake Seminole in Bainbridge, Ga. The Bassmaster Elite Series rookie hails from Pheonix, Ariz. and now shares a page in the series' history as one of only two rookies to have earned the win. Although new to this series, Hite has a 13-year history of competing and major tournaments. His margin of victory was an impressive 13-0 over the runner-up, Todd Faircloth.

"It was great for us to support this opening event as a sponsor, and to be there to see these incredible anglers compete for the prize," stated Ken Warner, VP of Marketing, Dick Cepek Tires & Wheels. "We congratulate Brett on his historic win."

The Bassmaster Elite Series includes eight regular season events and a newly formed Toyota Bassmaster Angler of the Year Championship competition. A $100,000 first-place prize is at stake at each event, along with qualification for the 2015 Bassmaster Classic World Championship, which Hite earned with his win at the opening event. In addition, pros also earn points in the race for the 2014 Toyota Bassmaster Angler of the Year title.

Dick Cepek will return to the fourth event of the Elite season, May 1-4 at Toledo Bend Reservoir in Many, La., where the company will exhibit at the Bassmaster Elite Series Expo. For more information, visit http://www.bassmaster.com/elite.

DICK CEPEK® TIRES & WHEELS OFFERS NEW TRAIL COUNTRY RADIAL IN 26 POPULAR SIZES

STOW, OH - The new Trail Country radial from Dick Cepek Tires & Wheels (Dick Cepek) is a true all-terrain tire for light trucks and SUVs now offered in 26 popular sizes. Proven Dick Cepek design elements combine with modern technology and a five-rib tread pattern that allow the Trail Country to tackle tough off-road terrains while providing superior street performance, handling and wear.

"True to the Dick Cepek tradition, the new Trail Country has been designed with optimal all-terrain performance in mind," stated Ken Warner, VP of Marketing, Dick Cepek. "The Trail country offers the best of everything for today’s trucks and SUVs including an M+S rating."

For more information, visit http://www.dickcepek.com/tires.php?item=TrailCountry. To find a local dealer, visit http://www.dickcepek.com/dealers.php.

Dick Cepek ® Tires & Wheels Announces Title Sponsorship Of The Bassmaster Elite Series Season Opener

STOW, OH - A leader in truck and off-road tire and wheel products since 1963, Dick Cepek Tires & Wheels announced today a title sponsorship of the 2014 Bassmaster Elite Series season opener. The series begins March 13-16 at the 37,500-acre Lake Seminole in Bainbridge, Ga.

"Dick Cepek was a true outdoorsman," said Ken Warner, Vice President of Marketing for Dick Cepek Tires& Wheels. "He was an adventurer, and he developed tire and wheel products that could conquer any terrain he and his friends encountered. The Bassmaster Elite Series shares that same spirit, and we're looking forward to being a part of it."

The Bassmaster Elite Series includeseight regular season events, and a newly formed Toyota Bassmaster Angler of the Year Championship competition, and with this year's expanded field of 108 of the best anglers in the world, it proves to be an exciting season. Attendance continues to grow with a noteworthy 25% increase in 2013 alone. At stake is a $100,000 first place prize at each event, and qualification for the 2015 Bassmaster Classic World Championship on Lake Hartwell in Greenville, S.C. In addition, pros will also earn points in the race for the coveted 2014 Toyota Bassmaster Angler of the Year title.

"We welcome Dick Cepek Tires & Wheels as title sponsor as we roll out our ninth consecutive Elite Series season," said Bruce Akin, CEO of B.A.S.S. "We're proud to introduce the Dick Cepek brand to this great series and to our B.A.S.S. members."

The title sponsorship agreement also gives Dick Cepek a presence at the fourth event of the Elite season May 1-4 at Toledo Bend Reservoir in Many, La., where the company will exhibit at the Bassmaster Elite Series Expo.For more information, visit http://www.bassmaster.com/elite.

DICK CEPEK® TIRES & WHEELS INTRODUCES 12 NEW FUN COUNTRY RADIAL SIZES IN MAY 2013

STOW, OH - Dick Cepek is introducing 12 new sizes of the Fun Country radial this month. With a unique hybrid design, the completely redesigned Fun Countryis one of the most impressive all-terrain tires in the history of the Dick Cepek line.

Wide lateral and offset tread grooves, together with the larger surface area, deliver excellent grip and responsive off-road traction. Stone ejector ribs and ultra-thin sipes resist stone retention and cracking. Notched shoulder edges, scalloped ribs and the enhanced buttress maximize off-road traction and prevent lug tearing, and the three-ply sidewall makes it extra tough. Computer optimized pitch sequence in the tread design reduces pattern noise for a quieter ride and even wear.

"The new Fun Country is unlike any Dick Cepek tire that has come before it," stated Ken Warner, VP Sales & Marketing, Dick Cepek Tires & Wheels. "This tire is a unique combination of cutting-edge design elements and technology that give new meaning to the all-terrain category. We have dedicated attention to every aspect of the design process - footprint, tread, lugs, siping, shoulder, tire compounds and appearance - to make this one of the best tires Dick Cepek has ever made."

The Fun Country is a SEMA Global Media Award winner. For more information and a full list of available sizes, visit http://www.dickcepek.com/tires.php?item=FunCountry.

DICK CEPEK® TIRES & WHEELS OFFERS THE ULTRA-AGGRESSIVE CRUSHER™ RADIAL TIRE IN NEW LOAD RANGE E SIZES

STOW, OH - Dick Cepek Tires & Wheels is proud to offer the ultra-aggressive Crusher™ radial in four new load range E sizes including the popular LT285/75R16, LT305/70R16, LT315/75R16 and LT285/70R17 sizes.

"Now, truck owners who want the benefits of a tough off-road radial tire, and the ability to carry or haul a heavier load on the street can have the Crusher," said Ken Warner, VP Sales & Marketing, Dick Cepek Tires & Wheels. "The Crusher lets off-road enthusiasts have the best of everything - the ultimate combination of performance and style."

The Crusher's advanced radial construction, three-ply sidewalls and superior uniformity deliver a versatile off-road tire. The specialized tread pattern with high-void, self-cleaning tread lugs provides superior performance and added traction off-road or in mud or snow. For more information, visit http://www.dickcepek.com/Crusher. To find a dealer near you, visit http://www.dickcepek.com/dealers.

DICK CEPEK® TIRES & WHEELS OFFERS THE MUD COUNTRY RADIAL IN NEW LOAD RANGE E SIZES

STOW, OH - The popular Dick Cepek Mud Country Radial is now available in four new load range E sizes including the LT285/75R16, LT305/70R16, LT315/75R16 and the new 35X12.50R17LT.

"Mud, rocks, or a heavy load - whatever your truck can dish out, the Mud Country can take it," stated Ken Warner, VP Sales & Marketing, Dick Cepek Tires & Wheels. "The Mud Country is a reliable performer both on and off-road, and now the higher load range options also make it a great choice for truck owners who carry or haul heavier loads."

The Mud Country has been designed using the latest in radial tire technology including precision laser cut segmented molds for perfect uniformity. The radial characteristics and unique tread design make this tire both tough and reliable. For more information, visit http://www.dickcepek.com/MudCountry. To find a dealer near you, visit http://www.dickcepek.com/dealers.

DICK CEPEK® TIRES & WHEELS INTRODUCES NEW GUN METAL 7 WHEEL

STOW, OH - Dick Cepek Tires & Wheels continues to enhance its product offering with the introduction of the new Gun Metal 7 wheel. This distinctive gun metal gray and machined aluminum wheel has a seven-spoke design, and is available in both low and high offsets for lifted and non-lifted trucks and SUV's. It's also got a tough glossy clear coat that provides a layer of UV protection for superior durability and ease of care, even in the harshest climates.

"The Gun Metal 7 is our first seven-spoke wheel in the line and it's a great design," said Ken Warner, VP Sales & Marketing, Dick Cepek Tires & Wheels. "It's a tough wheel, which truck owners need, and the unique, smooth, gun metal gray finish gives it the ultimate style."

Together with the incredibly popular Dick Cepek radial-tire line, the Dick Cepek Gun Metal 7 wheel offers a great new option for truck and SUV owners. For more information, visit http://www.dickcepek.com/dealers.php.

 

DICK CEPEK® TIRES & WHEELS INTRODUCES NEW DC-2 WHEEL

STOW, OH - Dick Cepek Tires & Wheels continues to enhance its product offering with the introduction of the new DC-2 Wheel to the Dick Cepek line in 2010.

DC-2 wheels carry a Lifetime Limited Guarantee against structural defects, and are available in 40 different fitments. This super strong, aluminum wheel is built especially for today's trucks, SUV's and 4X4's offering maximum caliper clearance for newer vehicle models, and it will not interfere with the vehicle's OE tire pressure monitoring system (TPMS).

This progressive wheel design features a gloss black machined finish. It's got a tough layer of clear-coat protection for superior durability and ease of care, even in harshest of climates, and the satin-finish center cap won't rust or peel. Super tough, great appearance, and guaranteed - that's the new DC-2. To find a dealer near you, visit http://www.dickcepek.com/dealers.php.

DICK CEPEK® TIRES & WHEELS INTRODUCES NEW "BUY NOW" FEATURE ON DICKCEPEK.COM

STOW, OH - Dick Cepek Tires & Wheels has just introduced an exciting new feature to its company web site - the "Buy Now" feature. This new feature will allow consumers access to easy, one-click shopping, instant price comparisons, and a simple shopping-cart style check out that makes purchasing tires and wheels quick, easy and fun.

Here's how it works: Once a tire or wheel category is selected, a page is displayed reflecting a list of products in the category along with the corresponding part number for each tire or wheel, and a unique "Buy Now" button for each product. When the "Buy Now" button is selected, a revolutionary search engine technology searches the top Internet sales locations for pricing, and links the user to the shopping cart for that unique part number. Just select your choice, check out, and you're done - it's that simple!

The benefits to the consumer include eliminating the cumbersome and time-consuming process that is associated with shopping for a product online by utilizing a system that identifies the product by its unique part number. The benefits to the Internet retailer include premium positioning, measurable/trackable results, and premium level support, including advertising support through consumer print ads, web and banner ads, Google AdWords marketing, and cable television ads in select markets. Visit http://www.dickcepek.com today to see it for yourself!

 

Dick Cepek® Tires & Wheels Introduces New Dick Cepek Torque Wheel - Available Now!

STOW, OH - Dick Cepek Tires & Wheels continues to enhance its product offering with the introduction of the Dick Cepek Torque wheel. This high-offset machined aluminum wheel is available in 16 to 22-inch sizes and features a unique flat black finish with satin clear coat. The clear coat provides a tough layer of UV protection for superior durability and ease of care even in harshest of climates. It also features a machined outer lip, and coordinating center cap for ultimate styling.

Together with the incredibly popular Dick Cepek radial-tire line and DC-1 family of wheels, the Dick Cepek Torque offers a great new option that has been specially designed for newer trucks and SUV's that require a higher offset, additional brake caliper clearance and the ability to use the factory Tire Pressure Monitoring Sensors (TPMS). This wheel is the perfect choice for the truck owner that wants to combine excellent style with toughness, on or off road.

For more information, visit http://www.dickcepek.com/wheels.php?item=Torque.